{"product_id":"module-1-from-concept-to-creation-designing-packaging-for-your-brand-that-is-both-intuitive-and-sustainable-december","title":"MODULE 1: FROM CONCEPT TO CREATION- DESIGNING PACKAGING FOR YOUR BRAND THAT IS BOTH INTUITIVE AND SUSTAINABLE: ONLINE - DECEMBER","description":"\u003cp\u003e\u003cstrong\u003eLEARNING OBJECTIVES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFragrance Packaging Solution\n\u003cul\u003e\n\u003cli\u003eDemonstrate an understanding of the packaging design processes from concept development \u003c\/li\u003e\n\u003cli\u003eStudents develop an end-to-end packaging concept for a fragrance line.\u003c\/li\u003e\n\u003cli\u003eIncorporates marketing strategy, sustainability goals, regulatory compliance, and trend-forward design.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003eIntroduction to Packaging as a Strategic Marketing Tool\n\u003cul\u003e\n\u003cli\u003ePackaging as the “silent salesperson” in retail and e-commerce.\u003c\/li\u003e\n\u003cli\u003eUnderstanding consumer behavior and the role of visual storytelling.\u003c\/li\u003e\n\u003cli\u003eSensory impact: color, texture, scent, and shape in fragrance packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003eBranding \u0026amp; Visual Communication for Fragrance and Cosmetics\n\u003cul\u003e\n\u003cli\u003eTranslating brand identity into packaging design.\u003c\/li\u003e\n\u003cli\u003eTypography, color psychology, and visual hierarchy.\u003c\/li\u003e\n\u003cli\u003eDifferentiation in luxury vs. mass-market fragrance packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003eStructural \u0026amp; Functional Packaging Design\n\u003cul\u003e\n\u003cli\u003eProtection against spoilage, breakage, and tampering.\u003c\/li\u003e\n\u003cli\u003eTransportation and supply chain considerations.\u003c\/li\u003e\n\u003cli\u003eBalancing aesthetic form with functional requirements.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eTHIS CLASS IS HOSTED ONLINE.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Fragrance Alliance Network","offers":[{"title":"Default Title","offer_id":43533170606189,"sku":null,"price":150.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0615\/0665\/0221\/files\/f6105019d6ebb2adc26adecaab4e8d43.jpg?v=1760716616","url":"https:\/\/fragrancealliancenetwork.com\/products\/module-1-from-concept-to-creation-designing-packaging-for-your-brand-that-is-both-intuitive-and-sustainable-december","provider":"Fragrance Alliance Network","version":"1.0","type":"link"}