BASIC PACKAGING AND THE CREATION PROCESS
This is a 3-part course on packaging. Modules can be taken individually or as a complete series for a comprehensive learning experience
Learning Objectives:
Define the fundamental principles of packaging design and its role in branding and consumer engagement.
Explain the stages of the packaging design process, from concept development to production.
Identify key packaging materials and their functional properties, including protection, durability, and aesthetic appeal.
Understand regulatory considerations, industry standards, and global compliance requirements for cosmetic and fragrance packaging.
Develop a foundational knowledge of structural packaging, dielines, and prototyping techniques.
Explore the relationship between form, function, and user experience in packaging design.