SUSTAINABLE PACKAGING, BRANDING & STORYTELLING
This is a 3-part course on packaging. Modules can be taken individually or as a complete series for a comprehensive learning experience
Learning Objectives:
Articulate the principles of sustainable packaging and their impact on brand perception.
Identify sustainable materials, production methods, and packaging innovations that align with eco-conscious branding.
Evaluate global sustainability regulations and industry standards affecting cosmetic and fragrance packaging.
Assess lifecycle impacts of packaging materials and develop environmentally responsible solutions.
Integrate storytelling and brand narratives into sustainable packaging design to enhance emotional connections with consumers.
Demonstrate the ability to design, present, and communicate sustainable packaging concepts that align with both brand and environmental goals.