SUSTAINABLE PACKAGING, BRANDING & STORYTELLING
This is a 3-part course on packaging. Modules can be taken individually or as a complete series for a comprehensive learning experience
This class is offered online and in-person. When booking, please select which option you would like to attend.
Learning Objectives:
Explain the key principles of sustainable packaging and how they contribute to shaping brand perception.
Explore various sustainable materials, innovative production techniques, and packaging advancements that resonate with eco-conscious branding efforts.
Investigate the global regulations and industry standards concerning sustainability that impact the cosmetic and fragrance packaging landscape.
Weave storytelling and brand narratives into sustainable packaging designs to foster deeper emotional engagement with consumers.
Through the course we will examine consumer research, marketing strategy, innovation, and feasibility as they relate to packaging development projects.
CLASS DETAILS
Instructor: Sebba Alquetrani
Cost: $150