Sofia Collette Ehrich is an art historian, olfactory museologist, researcher, and podcast host. She founded the Olfactory Contractor, a company that consults museum practitioners and others on the impact sensory storytelling has on the public.

She is also an active researcher who focuses on implementing olfactory storytelling in museums. She has appeared with Atlas Obscura, National Geographic, American Historical Review, NEZ Magazine, and MuseumNext, and has been on judging panels, including with the Art and Olfaction Awards and the SXSW Pitch event.